DROPOUT

ARTICLES

music marketing

Why You Can’t Build A Brand On One Platform

So here’s a big one that I see a lot of bands starting to realize as the death knell of Facebook starts to really sound and Instagram begins to take over. The thing is, with a lot of those bands, they slept on Instagram. They didn’t strike while the iron

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Finding Blogs In Your Niche

So if PR is so hard – how do you get blogs to write about you? It’s just a question of reaching out to the right people. One of the fascinating sides of the music industry is how many niche blogs here are. Not only are there, for example, thrash

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Why Social Media Is Important

If you’re reading this blog post then you’re probably somehow tied in with the music industry, brands, bands, labels and what have you. Cool. I get it. It’s weird. For some reason though people are starting to care about your band and you are starting to get a sense of

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