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Marketing

Optimizing Your PR Results

So here’s one that I see a lot of people not understanding when they invest in PR. The best results are reliant on you. This is completely separate from needing to hire a person, which you should do because y’know, they know everyone, but there is a move to be

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Conversations As Social Media Currency

Conversations are our currency in the social media age. I know that sounds silly, but that is where we are at. In many ways conversations have always been the currency of our people. Think about it, even at shows decades ago how did you find out about bands? It wasn’t

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Video Content Marketing And you

So yeah, you probably know this, but video is king. Not only is video king but if you’re not pushing video on a regular basis you’re basically wasting your time. Just create a simple live video with your band on Facebook. Seriously do it and then go check how many

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